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Business plan comparison

Crossfit Box vs Yoga Hot — which business plan wins?

A quick side-by-side of two real, cloneable example business plans on Three Little Birds. Read the trade-offs, compare the numbers, and clone the one that fits how you want to build.

Plan A · Fitness & Recreation

Flatiron CrossFit

A full-service CrossFit gym in Boulder offering high-intensity group fitness classes for adults, plus specialized strength and conditioning programming for kids and teens ages 8-17.

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Plan B · Fitness & Recreation

Radiant Heat Yoga

A hot yoga studio in Denver offering unlimited monthly memberships with personalized class scheduling, community events, and retail wellness products.

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The trade-off

A CrossFit box lives on tight-knit community and $175-$250/mo unlimited memberships. A hot yoga studio has broader appeal, class-pack pricing, and lower per-member intensity. CrossFit wins on retention math; hot yoga wins on top-of-funnel volume.

MetricFlatiron CrossFitRadiant Heat Yoga
IndustryFitness & RecreationFitness & Recreation
Year-1 revenue$420K$312K
Founder investment$85K$85K
Monthly profit goal$4K$4K
GeographyBoulder, CODenver, CO
Timeframe to launch6 months6 months
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