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Cpa Firm vs Financial Advisor — which business plan wins?

A quick side-by-side of two real, cloneable example business plans on Three Little Birds. Read the trade-offs, compare the numbers, and clone the one that fits how you want to build.

Plan A · Professional Services

Meridian Tax + Books

Boutique CPA firm providing tax planning, tax preparation, and monthly bookkeeping services to Indianapolis-area small businesses with 1-50 employees.

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Plan B · Professional Services

Catalyst Wealth Partners

Fee-only financial advisory firm serving mid-career tech professionals in Seattle with personalized investment, tax, and financial planning strategies tailored to equity compensation.

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The trade-off

A boutique CPA firm has heavy seasonality (Q1) and thin monthly retainers ($400-$1500). A fee-only financial advisor has smooth AUM-based fees (1% of ~$500K/client) and much higher per-client LTV. CPAs scale on volume; advisors scale on AUM.

MetricMeridian Tax + BooksCatalyst Wealth Partners
IndustryProfessional ServicesProfessional Services
Year-1 revenue$520K$420K
Founder investment$35K$45K
Monthly profit goal$8K$6K
GeographyIndianapolis, INSeattle, WA
Timeframe to launch6 months6 months
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